Networking events are a goldmine for business growth—if you know how to navigate them. Avoid these common mistakes to make the most out of your networking experience.

1. Talking Too Much About Yourself

Networking is about building relationships, not delivering a monologue. Engage in two-way conversations and show genuine interest in others. Ask open-ended questions and actively listen to build rapport.

2. Failing to Research the Event

Know the type of attendees, industries, and format before you go. This helps you plan who to connect with and how to introduce yourself. Review the event website and look at the guest list (if available).

3. Not Bringing Business Cards (or Digital Contact Info)

Even in a digital world, business cards still matter at networking events. Alternatively, use LinkedIn QR codes for easy connections. Make sure your LinkedIn profile is updated with a professional photo and key details.

4. Ignoring the Follow-Up

The worst networking mistake? Never following up. A quick email or LinkedIn message can turn a brief introduction into a lasting business relationship. Following up also shows professionalism and genuine interest.

5. Attending Without a Strategy

Don’t just “show up”—be proactive about who you want to meet, how you introduce yourself, and what you aim to achieve. Prepare questions in advance and have a plan for making the most out of the event.

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